Fredericton Pride Bus
This project of illustration and vehicle wrap was designed for the first Pride Bus in Fredericton.
Created for the City of Fredericton, this bus wrap celebrates local identity and Pride through bold colours, custom illustrations, and expressive typography.
Geometric interpretations of local unique landmarks, playful unicorns and rainbow elements create a vibrant composition, accompanied by oversized Pride lettering. The design balances visual impact from a distance with playful details up close, adapting seamlessly to the vehicle’s structure.
The result is a bold celebration of inclusion, rooted in Fredericton’s identity. Throughout the summer of 2026, the bus travelled across the city on regular public transit routes, before taking centre stage in Fredericton’s Pride Parade.