Jägermeister - Beer & Deer Campaign

This exciting activation campaign by Jägermeister, the herbal liqueur made with 56 herbs, roots, and spices, combines three iconic beers Goose Island IPA from Chicago and the Belgian classics Leffe Blonde and Hoegaarden Witbier, to create 'Deer & Beer.' This unique sensory experience highlights smoky, earthy, and fruity notes with an herbal finish, transporting you to a forest in the heart of nature.

Various graphic assets were created for different activations in bars and restaurants.